Privacy Policy for ProDIYTips

Effective Date: 14/01/2025

Last Updated: 14/01/2025

At ProDIYTips (accessible from www.prodiytools.com), your privacy is of utmost importance to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or interact with our services. By using our website, you agree to the practices described in this policy.

This Privacy Policy is designed to comply with the General Data Protection Regulation (GDPR) for EU/EEA users and the California Consumer Privacy Act (CCPA) for California residents.

Information We Collect

1. Personal Information You Provide

When you use our contact forms (e.g., Contact Form 7 or custom forms), we collect:

Name
Email address
Any other details you include in your message

2. Automatically Collected Information

When you visit our website, we may automatically collect:

IP Address: Logged for security, analytics, and troubleshooting purposes.
Browser Information: Includes type and version.
Device Information: Operating system and device type.
Usage Data: Pages visited, time spent on the site, and interaction details.

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance user experience and analyse site performance. These include:

Functional Cookies: Necessary for website operation.
Analytics Cookies: Used by Google Analytics and Matomo to monitor website traffic and usage patterns.
Advertising Cookies: For targeted advertising (e.g., Google Ads, Ezoic, MediaVine if implemented).

How We Use Your Information

We use the information collected for the following purposes:

To respond to inquiries or provide customer support.
To personalise and improve your experience on our website.
To analyse website performance and usage.
To manage advertising and optimise ad delivery through potential partners (e.g., Google Ads, Ezoic, MediaVine).
To ensure the security and technical functionality of the website.

Legal Bases for Processing (GDPR Compliance)

If you are located in the EU/EEA, we process your personal data under the following legal bases:

Consent: For optional cookies, analytics, and responding to inquiries.
Legitimate Interest: For website security, troubleshooting, and performance analytics.
Contractual Obligation: To provide services you request (e.g., responding to contact forms).

Your Privacy Rights

GDPR Rights

If you are an EU/EEA resident, you have the following rights:

Access: Request a copy of the personal data we hold about you.
Correction: Request corrections to inaccurate or incomplete data.
Deletion: Request the deletion of your personal data.
Restriction: Request limits on how your data is processed.
Data Portability: Receive your data in a portable format.
Objection: Object to data processing in certain circumstances.
Withdraw Consent: Withdraw consent at any time (e.g., for analytics cookies).

CCPA Rights

If you are a California resident, you have the following rights:

Know: Request to know the categories and specific pieces of personal data we collect.
Delete: Request deletion of your personal data.
Opt-Out of Sale: While we do not sell personal data, you have the right to opt-out of any potential sale.
Non-Discrimination: You will not be discriminated against for exercising your privacy rights.

To exercise these rights, please contact us at hello@prodiytools.com.

Managing Cookies and Opt-Out Options

Browser Settings: You can disable cookies via your browser settings.
Google Analytics: Opt-out at Google Analytics Opt-out Tool.
Advertising Cookies: Use the YourAdChoices tool to manage preferences for targeted ads.

Third-Party Services

We may share data with trusted third parties for the purposes outlined above, including:

Analytics Providers: Google Analytics and Matomo.
Advertising Partners: Google Ads, Ezoic, and MediaVine (if implemented).
Hosting Providers: Our website is hosted by [Insert Hosting Provider], which processes data on our behalf.

We do not sell your personal data.

Data Retention

We retain your data as follows:

Contact Form Submissions: Retained for [insert time period, e.g., 6 months] to respond to inquiries.
IP Address Logs: Retained for [insert time period, e.g., 1 year] for security purposes.
Analytics and Advertising Data: Retained as per the settings of Google Analytics, Matomo, and any future advertising partners.

Data Security

We implement appropriate technical and organisational measures to safeguard your information. However, no system is completely secure, and we cannot guarantee absolute security.

Children’s Privacy

Our website is not intended for children under the age of 16, and we do not knowingly collect personal data from children.

Contact Information

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

Email: hello@prodiytools.com

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated effective date. We encourage you to review this policy periodically to stay informed.